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Action figure

An action figure is a posable plastic figurine of an action hero, superhero or a character from a movie or television program. These dolls usually are marketed as merchandise intended for boys.

Table of contents
1 History
2 Notable action figures
3 See also

History

The first toys called action figures were G.I. Joe dolls in 1964 by Hasbro, a military-themed 11.5-inch doll inspired by the TV series, The Lieutenant.

The 4-inch action figure concept gained market credibility in the late 1970s after the release of the first Star Wars movie. Led by Star Wars-themed sales, collectible action figures quickly became a multi-million dollar secondary business for movie studios.

Notable action figures

See also