Coleman is well-known for his development of cold-weather growing techniques. On his Four Season Farm in Harborside, Maine, he produces year-round vegetable crops under harsh winter conditions, using unheated and minimally heated structures.
In his writing, Coleman promotes small-scale organic farming practices and sustainable agriculture. One of his central principles is "small is better", advocating business growth through improved production and marketing, rather than physical expansion. He also favors direct relationships with customers - "know your farmer" - over formal organic certification.
Coleman is married to gardening author Barbara Damrosch. For several years, from 1993, they co-hosted the TV series, Gardening Naturally, on The Learning Channel. Coleman and his wife continue to grow and locally market fresh produce.
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