Ipsos-Reid
Ipsos-Reid is a
research company founded in
1975 by Didier Truchot, a
Paris-based
communications specialist. They debuted on the Paris Stock Exchange on
July 1,
1999. Their revenues in
2002 reached 538.4 million Euros, or approximately 690 million
USD. Since
1990, they have acquired or created over 40 companies across the globe. They have offices in 35 countries, and do varied research in over a
hundred. They are ranked
second among
global survey-based research companies, with over 4,500 clients worldwide. Each year, they conduct over six
million interviews in their research, employing over 3,466 people full-time to do this.