Unlike its sister organizations in British Columbia, Alberta, Manitoba, Ontario and Quebec, the NBLA serves both the federal Liberal party and acts as the provincial party.
Thus, its leader acts only in the provincial capacity but the party executive organizes for both provincial and federal election campaigns.
Commonly known to New Brunswickers as the New Brunswick Liberal Party or the Liberal Party of New Brunswick, it is one of two major political parties in the province with the Progressive Conservatives.
Shawn Graham has been the leader of the party since May 11, 2002 and it currently holds 25 of 55 seats in the New Brunswick legislature.
Its federal wing boasts 6 of the 10 MPss in the province, including two cabinet ministers: Labour Minister Claudette Bradshaw and Minister responsible for Infrastructure Andy Scott.