It is most associated with the work of Albert Bandura. Social learning theory has played an important part in the debate concerning the effect of television on violent behaviour. Bandura's Bobo doll experiment is widely cited in psychology and demonstrated that children are more likely to engage in violent play with a life size rebounding doll after watching an adult do the same.
Required conditions
Bandura called the process of social learning modelling and gave four conditions required for a person to successfully model the behaviour of someone else:Attention to the model
A person must first pay attention to a person engaging in a certain behaviour (the model).Retention of details
Once attending to the observed behaviour, the observer must be able to effectively remember what the model has done.Motor reproduction
The observer must be able to replicate the behaviour being observed. For example, juggling cannot be effectively learned by observing a model juggler if the observer does not already have the ability to perform the component actions (throwing and catching a ball).Motivation and Opportunity
The observer must be motivated to carry out the action they have observed and remembered, and must have the opportunity to do so. For example, a suitably skilled person must want to replicate the behaviour of a model juggler, and needs to have an appropriate number of items to juggle to hand.Effect on behaviour
Social learning may effect behaviour in the follow ways:
Social learning in children
This method of learning is primarily prevalent in the younger years of development, when authority becomes important in a child's life.See also
References and external links