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Promotion

Promotion is one of the four aspects of marketing. The other three parts of the marketing mix are product management, pricing, and distribution. Promotion is comprised of four subcategories:

The specification of these four variables creates a promotional mix.

see also marketing, marketing management


Promotion is the advancement of rank or position in an organizational hierarchy system.


In Chess, promotion is another name for Queening when the pawn reaches the eighth square. As well as being a queen, a pawn may become a knight, bishop or rook.