The Willamette Valley is home to nearly 20% of Oregon's population (or 60% if the Portland area is included). It was also the destination of many who traveled the Oregon Trail.
The valley forms one of the most productive agricultural regions in the world. For example, it produces most of the grass seed sold in North America.
It has also become a major wine producer, with an AVA of its own. With a cooler climate than California, the gently rolling hills surrounding the Willamette are home to some of the best pinot noir in the New World, as well as a high-quality pinot gris.
The valley includes three entire counties:
as well as parts of four others: